SEO Executive

Jobs Highlights

Job Description

SEO Strategy Development
  • Create and implement a data-driven SEO strategy that aligns with our brand objectives and target audience.
  • Continuously refine and adapt strategies to meet evolving market trends and search engine algorithms.
Keyword Research & Analysis
  • Conduct thorough keyword research to identify high-impact opportunities for organic growth.
  •  Analyse search trends and competitor strategies to uncover potential keyword gaps.
On-Page Optimization
  • Optimize meta tags, headers, and content structure to enhance search engine visibility.
  • Ensure content is structured for readability, relevance, and engagement.
Technical SEO Enhancement
  • Improve site speed, mobile responsiveness, and overall technical health of the website.
  • Implement and maintain schema markup to improve search engine understanding and indexing.
Content Strategy Development
  • Collaborate with the content team to develop and oversee an SEO-focused content strategy.
  • Ensure all new content is optimized for search engines and aligned with SEO goals.
Local SEO Management
  • Optimize local SEO, Google My Business and local directory listings.
  • Develop localized content to capture regional search traffic.
SEO Audits & Implementation
  • Conduct regular SEO audits to identify and address issues such as crawl errors, broken links, and duplicate content.
  • Implement necessary changes based on audit findings to maintain optimal SEO health.
Analytics & Performance Monitoring
  • Monitor and analyse website performance using analytics tools to track KPIs, search rankings, and organic traffic.
  • Provide actionable insights based on data analysis to improve SEO performance.
Trend Monitoring & Best Practices
  • Stay up-to-date with the latest SEO trends, algorithm updates, and best practices.
  • Adapt strategies to ensure compliance with search engine guidelines and emerging trends.
Collaboration with Web Development
  • Work closely with the web development team to ensure SEO best practices are integrated into all site updates and new projects.
  • Provide guidance on technical SEO requirements during website redesigns and migrations.
Backlink Strategy & Outreach
  • Develop and maintain a robust backlink strategy focused on acquiring high-quality, authoritative links.
  • Conduct outreach for link-building opportunities, including partnerships, guest posting, and influencer collaborations.
Reporting & Continuous Improvement
  • Provide regular, detailed reports on SEO performance, including progress, challenges, and opportunities.
  • Offer ongoing recommendations for improving search rankings and achieving business objectives.
Collaboration with Paid Search
  • Work closely with the paid search team to ensure a cohesive strategy between organic and paid search efforts.
  • Identify opportunities where paid and organic search can complement each other to maximize ROI.
Skills Preference: Keyword Research, On-Page Optimization, Audit & identify optimization opportunities, Link Building, Technical SEO, Google Analytics, Google Search Console, SEO Tools like Semrush, Ahrefs, Screaming Fog, WordPress, Basic HTML/CSS  

About Company

We’re India’s leading stock market education provider, with currently 300+ members in our company. As an emerging startup platform (ISO 9001:2015), we mainly focus on creating an all-inclusive financial learning space in vernacular language for all ages and educational backgrounds individuals in our country. INVESMATE has established a remarkable record of making changes in seventy-seven thousand people’s lives by providing the best in the industry guidance and financial education for the last 5 years, earning us the ‘Best Startup Idea Award’ by the Bengal Business Council and ‘Startup India’ recognition from the Indian government.

Job Role

Department

Marketing

Role / Category

SEO

Employment type

Full-Time

Working Shift

Day Shift

Job Requirements

Experience

1-2 Yrs

Education

Graduation

Language

Bengali, English

Gender

Male/Female

FAQs about this job

Who can apply for this job?
We are looking for dynamic individuals with a passion for adding value to the company. If your skill sets match the mentioned open designation, you’re heartily welcome for further rounds.

Yes, INVESMATE understands that emergencies can occur. We do provide work-from-home (WFH) options in such situations. However, this is considered on a case-by-case basis and requires approval from the management.

Despite being a startup company, INVESMATE offers a vibrant and supportive work environment to each of its working members where you’ll have opportunities for professional as well as personal growth. Additionally, there are performance-based incentives, PF, ESIC and many other benefits.

To apply, please fill out the given form with your details and up-to-date resume. If your profile passes the initial screening, our HR team will get in touch with you shortly and help you with the further process.

Absolutely! Freshers are welcome to apply. We value enthusiasm and effort. If you are passionate about giving your best and have a proactive plus problem-solving attitude, we would love to hear from you.

Apply Now

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